Digital Advertising
SAIL owns the most modern set of LED Boards in South Africa and is responsible for the boards at the following home venues.
The Digital Perimeter Advertising system (also known as 'LED boards') is an informative platform allowing your brand to 'wall paper' the event, reaching your target market in an effective and impactful way.
Independent research confirms the power of this medium: "LED perimeter boards currently used in PSL matches are 2.5 times more effective than static boards. This has been proven through both the visual quality of the boards as well as brand recall."