SAIL assist in securing the Tournament of Hope
Leading sports company SAIL are delighted to announce a five year partnership with the Sunshine Tour and the International Federations of PGA Tours to host the Tournament of Hope.
Set to tee off in South Africa for the first time in 2013, the Tournament of Hope will take place from November 25 and culminate on December 1, - World AIDS Day. The tournament will be staged on similar dates in future years.
The Tournament of Hope gives SAIL the opportunity to host one of the leading golf tournaments in the world. Serving as an amazing opportunity to showcase South Africa, the tournament will be broadcast to over 98 countries worldwide as well as bring awareness to HIV/ AIDS prevention and treatment in Africa. It will be the biggest golf tournament to be hosted by South Africa since the Presidents Cup, with 70 of the world’s top professional golfers on our own doorstep.
“The starting point of the process was to secure the sanction of the International Federations of PGA Tours through the Sunshine Tour. We can now enter into discussions with various parties in regards to venues, sponsorships and suppliers, engaging with the various role players on how to make this tournament a success. With a 5 year deal in place and with the Sunshine Tour as our partners, this will allow us to grow the event year on year and deliver a tournament unrivalled within the golfing arena,” commented Justin Sampson, CEO of SAIL.
More information on SAIL:With a long history and association with golf in South Africa, SAIL have an impressive portfolio ranging from sponsor management, implementation of golf tournaments and golf days as well as being the promoter of various golf tournaments. SAIL’s portfolio includes the promoter role of the prestigious Alfred Dunhill Championship for the past eight years, the Joburg Open for the past three years as well as the creation, management and promoter role of the Vodacom Origins of Golf – a series of six professional golf tournaments on the winter portion of the Sunshine Tour.
SAIL’s client database includes the City of Johannesburg, JAG, Investec, Avis, Vodacom, Volvo, Orlando Pirates, Absa, Telkom and BMW to name but a few. With golf as a key pillar, SAIL have a team of golf specialists within the business who have wide-ranging experience and skills within this industry. In addition SAIL have extensive experience in the staging and implementation of international events such as the successful Vodacom Challenge Soccer Tournament which hosted teams such as Manchester United, Manchester City and Tottenham Hotspurs. The company is also the official hospitality partner to the British Lions Tour in 2009 selling in excess of 18 000 hospitality packages. The sports company was also an official sales partner to Match during the 2012 FIFA World Cup and were responsible for hospitality sales. The company’s extensive range of products and services means that they are geared towards the delivery of major events.
ENDS.
For more information please contact: Michelle van Eyden (michelle@sail.co.za or 011 347 1304)
